Why Darth Went Dark

Annie, are you OK? Not particularly. I’m out at the Javits Center attending Virtual Worlds 2008 and run into this. Genius.

While the “break glass and use” light sabers showing up in bus stops around NYC are hugely clever and the “Chewbacca: the Original Wingman” ads have a lowbrow appeal, this one has to be my favorite. Hey, maybe I will watch Star Wars for the 2000th time after all.